"Branded widgets are the refrigerator magnets of the Brave New World," says Bob Garfield in a lengthy Advertising Age article in which he examines widgets
Under its classic slogan "There is always a clever mind behind it," German paper The Frankfurter Allgemeine Zeitung is running a campaign depicting various "clever minds." At left is UN Chief Inspector Mohamed ElBaradei in a state of exceptional transparency.
In a play on Publisher?s Clearing House?s Prize Patrol, reps from Hostess will visit the homes of some of its sweepstakes contestants on Halloween to dish out $1 million to one winner
Papa John?s is partnering with Paramount Home Entertainment and Lucasfilm Ltd. to support the upcoming DVD release of ?Indiana Jones and the Kingdom of the Crystal Skull.?
British rock band Oasis is getting open-air play from New York City street musicians playing tunes from its latest album in advance of its October release